Stack effects, tune them until they look like nobody else's, and save the result as your own flavor. Your text stays text.
Choose your own font, weight, and color. Then apply an existing flavor, or add effects from scratch to create your own recipe. Your text always stays text.








































3D and Split Face applied to live type, then retyped.
Every effect is an Illustrator live effect on the type itself, not an outlined copy. Fix a typo, change the font, the effect follows.
Strokes, fills, gradients and live effects, in the Appearance panel where you expect them. Save any result as a Graphic Style and reuse it.
A 3D extrusion with hidden edges removed is an afternoon by hand. Here it's an angle and a depth, and it updates as you type.